Ridvan Ilyaz Participates in Radio Stara Zagora (BNR): The Case of the White Oil-bearing Rose

The CEO of Agro-Product, Ridvan Ilyaz, participated in the program ’60 Minutes More – Business’ on Radio Stara Zagora to discuss the challenges facing rose production in Bulgaria. He talked about his efforts in cultivating the unique white oil-bearing rose ‘Alba’, whose product is highly valued and sought after in perfumery and medicine. However, this rose variant is not included in the registers, which deprives producers of subsidies. Ilyaz also emphasized the importance of accessible financing for irrigation and called for the creation of an updated strategy for the sector’s development. ‘Alba’ is not only a symbol of Bulgaria but also has enormous potential for the global market if the sector receives the necessary support. You can read the full article here: Radio Stara Zagora.